| Inside Apple: How America's Most Admired--and Secretive--Company Really Works
| INSIDE APPLE reveals the secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products.If Apple is Silicon Valley's answer to Willy Wonka's Chocolate Factory, then author Adam Lashinsky provides readers with a golden ticket to step inside. In this primer on leadership and innovation, the author will introduce readers to concepts like the "DRI" (Apple's practice of assigning a Directly Respon...More
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| Mac OS X Lion: The Missing Manual
| With Lion, Apple has unleashed the most innovative version of Mac OS X yet—and once again, David Pogue brings his humor and expertise to the #1 bestselling Mac book. Mac OS X 10.7 completely transforms the Mac user interface with multi-touch gestures borrowed from the iPhone and iPad, and includes more 250 brand-new features. This book reveals them all with a wealth of insight and detail--and even does a deep dive into iCloud, Apple's wireless, free syncing service for Macs, PCs, iPhones, and...More
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| Programming in Objective-C (4th Edition) (Developer's Library)
| This is the 4th edition of the world's bestselling book on Objective-C programming, fully updated to cover Xcode 4.2 and Automatic Reference Counting (ARC). Programming in Objective-C is a concise, carefully written tutorial on the basics of Objective-C and object-oriented programming for Apple's iOS and Mac platforms. The book makes no assumptions about prior experience with object-oriented programming languages or with the C language (which Obj...More
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| Beginning iOS 5 Development: Exploring the iOS SDK
| The team that brought you the bestselling Beginning iPhone 4 Development is back again for Beginning iOS 5 Development, bringing this definitive guide up-to-date with Apple's latest and greatest iOS SDK, as well as with the latest version of Xcode. There's coverage of brand new technologies, with chapters on storyboards and iCloud, for example, as well as significant updates to existing chapters to bring them in line with all the changes that came with the iOS 5 SDK. You'll have everything...More
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| Objective-C Programming: The Big Nerd Ranch Guide (Big Nerd Ranch Guides)
| Want to write applications for iOS or the Mac? This introduction to programming and the Objective-C language is the first step on your journey from someone who uses apps to someone who writes them. Based on Big Nerd Ranch's legendary Objective-C Bootcamp,¿this book covers C, Objective-C, and the common programming idioms that enable developers to make the most of Apple technologies. This is the only introductory-level book written by Aaron Hillegass, one of the most experienced and ...More
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| Mac OS X Lion For Dummies (For Dummies (Computer/Tech))
| The bestselling Mac guide, updated for the latest Mac OS X and now in full color!Mac OS X Lion represents a new era in the Mac operating system. This friendly guide is fully updated for the latest Mac OS X and provides everything new Mac users and users upgrading to Mac OS X Lion need to know. A bestseller in previous editions, Mac OS X Lion For Dummies covers all the cool stuff and prepares you for the quirks. So whether it's your first Mac or just an OS upgrade, you'll learn to t...More
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| iOS 5 Programming Pushing the Limits: Developing Extraordinary Mobile Apps for Apple iPhone, iPad, and iPod Touch
| Open the door to endless new app development possibilitiesPushing the Limits with iOS 5 Programming is an expert guide for developers aiming to create unique applications for Apple's iPad 2, iPhone, and the iPod Touch, which includes the latest version of the Apple iPhone SDK, iOS 5. This text goes beyond the basics to keep you ahead of the technology curve and spark your innovative nature to create seamless, functional, and fun apps. With a focus on advanced techniques for app d...More
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| The iOS 5 Developer's Cookbook: Core Concepts and Essential Recipes for iOS Programmers (3rd Edition) (Developer's Library)
| ***This is the updated and corrected edition ofThe iOS 5 Developer's Cookbook.*** The iOS 5 Developer’s Cookbook, Third Edition Covers iOS 5, Xcode 4.2, Objective-C 2.0’s ARC, LLVM, and more! In this book, bestselling author and iOS development guru Erica Sadun brings together all the information you need to quickly start building successful iOS apps for iPhone, iPad, and iPod touch. Sadun has thoroughly revised this book to focus on powerful new iOS 5 fea...More
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| iOS Programming: The Big Nerd Ranch Guide (2nd Edition) (Big Nerd Ranch Guides)
| In this book, the world's leading Apple platform development trainers offer a complete, practical, hands-on introduction to iPhone and iPad programming. The authors walk through all the Apple tools and technologies needed to build successful iPhone/iPad/iPod touch apps, including the iOS 4.3 SDK, the Objective-C language, Xcode 4, Foundation framework, and the classes that make up the iOS UI framework. The many topics covered in this book include: Easily setting up elegant, efficient u...More
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| Apple Pro Training Series: Final Cut Pro 7
| Completely revised for Final Cut Pro 7 and featuring new footage from TNT’s hit show Leverage and the international music creation event Playing For Change: Peace Through Music, this best-selling, Apple-certified guide provides a strong foundation in all aspects of video editing. Renowned author Diana Weynand starts with basic video editing techniques and takes you all the way through Final Cut Pro’s powerful advanced features.Each chapter presents a complete lesson in an aspect of video edi...More
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| Apple Pro Training Series: Final Cut Pro X
| This is the eBook version of the printed book. Completely revised for Final Cut Pro X and featuring compelling new footage, this best-selling, Apple-certified guide provides a strong foundation in all aspects of video editing. Renowned author Diana Weynand starts with basic video editing techniques and takes readers all the way through Final Cut Pro's powerful features. Each chapter presents a complete lesson in an aspect of video editing and finishing, using professional broadcast footage. T...More
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| Cocoa Programming for Mac OS X (4th Edition)
| The best-selling introduction to Cocoa, once again updated to cover the latest Mac programming technologies, and still enthusiastically recommended by experienced Mac OS X developers. “Cocoa® Programming for Mac® OS X is considered by most to be the de-facto intro-to-OS X programming text.” —Bob Rudis, the Apple Blog “I would highly recommend this title to anyone interested in Mac development. Even if you own the previous edition, I think you’ll find the new ...More
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| iPhone and iPad Apps for Absolute Beginners, iOS 5 Edition (For Absolute Beginners Apress)
| The iPhone is the hottest gadget of our generation, and much of its success has been fueled by the App Store, Apple’s online marketplace for iPhone applications. Over 1 billion apps were downloaded during the nine months following the launch of the App Store, ranging from the simplest games to the most complex business apps. Everyone has an idea for the next bestselling iPhone app—presumably, that’s why you’re reading this now! And with the popularity of the iPad, this demand will j...More
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| Sams Teach Yourself iOS 5 Application Development in 24 Hours, 3/e (Sams Teach Yourself -- Hours)
| This is the eBook version of the printed book. In just 24 sessions of one hour each, learn how to build powerful applications for today’s hottest handheld devices: the iPhone and iPad! Using this book’s straightforward, step-by-step approach, you’ll master every skill and technology you need, from setting up your iOS development environment to building great user interfaces, sensing motion to writing multitasking applications. Each lesson builds on what you’ve already learned, giving you...More
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| iPhoto '11: The Missing Manual (Missing Manuals) (English and English Edition)
| With better ways to get your photos online and new options for creating printed projects, iPhoto '11 makes it easier than ever to transfer photos from a digital camera, organize them, and publish, print, or share them in maps—but there's still no printed manual for the program. Fortunately, David Pogue and Lesa Snider team up in this witty, authoritative book that should have been in the box.Organize your collection. Discover all of the options for grouping your pictures—by events, in...More
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| Apple Pro Training Series: OS X Lion Support Essentials: Supporting and Troubleshooting OS X Lion
| This is the eBook version of the printed book. The only Apple-certified book on OS X Lion, this revised best-seller will take you deep inside the latest big-cat operating system—covering everything from installation and configuration, customizing the operating system, supporting applications, setting up peripherals, and more. Whether you're a support technician or simply an ardent Mac user, you'll quickly learn and master the new features in OS X Lion. Following the learning objectives of the ...More
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| My iPhone
| A new edition of this title is available, ISBN-10: 0789738236 ISBN-13: 9780789738233 Step-by-step instructions with callouts to iPhone photos so that you can see exactly what to do Help when you run into the few iPhone limitations Tips and Notes to help you get the most from your iPhone Learn How to Make iPhone Your Own: Use as a cell phone for multiple simultaneous calls, visual voicemail, and more. Manage your contacts on your computer and on iPhone. Use as an iP...More
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| Excellence in Business Communication
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| Office 2011 for Macintosh: The Missing Manual
| Office 2011 for Mac is easy to use, but to unleash its full power, you need to go beyond the basics. This entertaining guide not only gets you started with Word, Excel, PowerPoint, and the new Outlook for Mac, it also reveals useful lots of things you didn't know the software could do. Get crystal-clear explanations on the features you use most -- and plenty of power-user tips when you're ready for more. Take advantage of new tools. Navigate with the Ribbon, use SmartArt graphics, and wor...More
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| Office 2008 for Macintosh: The Missing Manual
| Still the top-selling software suite for Mac users, Microsoft Office has been improved and enhanced to take advantage of the latest Mac OS X features. You'll find lots of new features in Office 2008 for Word, Excel, PowerPoint and Entourage, but not a page of printed instructions to guide you through the changes. Office 2008 for Macintosh: The Missing Manual gives you the friendly, thorough introduction you need, whether you're a beginner who can't do more than point and click, or a power user w...More
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